I've been using a LG G4 Android phone for a months now. One nice app they included is the LG Bridge app. On Windows, it allows you to backup and restore the data from your phone to your PC. It also allowed you to backup your phone data to the LG cloud. The main reason why I never used it is because I thought backups would probably take forever. It already takes 10 of minutes to backup to the PC via a USB cable. The other reason I didn't use the app is that I thought LG would eventually discontinue the service. Its not like they are making money hand over fist like Apple. Why would they give away free space?
In less than a year of owning the G4, I received this letter from LG. As of Sept 1, 2016, LG plans to turn off cloud storage of backup data and delete all my data. Not surprised. They should have never even bothered offing this service anyway. When will companies learn?